Skip to main content

Arctic Apple Deregulated - Predictions?

The "rubber stamp" of regulatory approval, that takes millions of dollars and more than a decade to get, has been finally bestowed upon the Arctic Apple, and the company that invented it, Okanagan Specialty Fruits. This apple varieties have their browning mechanisms deactivated using RNAi, a process that essentially eliminates the enzyme required for the browning process.  After years of testing and regulatory hoops, we can now enjoy them. 



'Bout time! I've been hearing about the damn thing since the 90's. The Arctic Apple joins the ranks of one of the most tested foods of all time. 

These apples don't brown when you cut them, making them an improvement for many applications.  I know I'll buy them because I like apple slices, and can have fresh ones, right from the apple rather than expensive pre-cut ones in bags with chemical treatments and modified atmospheres. 

There is plenty of discussion online about how it works and why it is of benefit to consumers, so if you want to know that stuff, you can find it.  

However, science isn't as much fun as crazy conjecture.  

So let's make predictions! 

1. It will be labeled.  On purpose! -  The superior performance will add value for consumers, so the company will undoubtedly label them with special packaging noting that they are Arctic Apples. 

2. Hundreds of new anti-Arctic Apple images will appear online. --  I'm guessing that there are plenty of folks sitting with a few apples, some food coloring and and handful of grandma's insulin syringes manufacturing the next generation of apple scare art! You'll see lots of images of kids eating apples with skulls and crossbones on them. Wait for it!

3. You'll read about how they are untested and unsafe. To scare the bejeebers out of apple eaters there will have to be plenty of derived accounts of allergies, diseases and maybe even claims of spikes in autism. Watch for them!

4.  You'll read about Monsanto's new apple.  You can't tarnish the image of a new product if it is something made by a small Canadian company with four full-time employees.  You need to tie the product to Monsatan! 

5.  You'll see pressure on apple growers in general. Apple growers will be coerced into not growing Arctic Apples and you'll see common boycotts of all apples due to fear. 

6.  Claims of contamination.  You'll read about how organic apple growers can't sell their trees anymore because they are all contaminated with Arctic Apple pollen.  Of course, they forget that apples are propagated by cuttings and grafting. 

7.  We'll hear of the "revolving door of collusion" between Okanagan Specialty Fruit and the U.S.Government.  Even though you can fit all of the company's full-time employees into one revolving door. 

8.  I'll get a FOIA request for all communication with Okanagan Specialty Fruits.  Because I understand the science and discuss it on my website, conspiridorks at US-Right to Know and other NGO's will be certain that I have been paid by Okanagan Specialty Fruits to cover up the deadly poison apples. They'll ask for all of my email correspondence with OSF and its agents, which we'll happily provide, as the harassment of scientists continues. 


There you have it, my predictions for the Arctic Apple.  Congrats to Dr. Neal Carter and his group.  We're looking forward to your next innovations. 

Popular posts from this blog

Scientific American Destroys Public Trust in Science

This is a sad epitaph, parting words to an old friend that is now gone, leaving in a puff of bitter betrayal. 
When I was a kid it was common for my mom to buy me a magazine if I was sick and home from school.  I didn't want MAD Magazine or comic books.  I preferred Scientific American
The once stalwart publication held a unique spot at the science-public interface, bringing us interesting and diverse stories of scientific interest, long before the internet made such content instantly accessible.  It was our trusted pipeline to the new edges of scientific discovery, from the mantle of the earth to the reaches of space, and every critter in between.
But like so much of our trusted traditional science media, Scientific American has traded its credibility for the glitz of post-truth non-scientific beliefs and the profits of clickbait.The problem is that when a trusted source publishes false information (or worse, when it hijacked by activists) it destroys trust in science, trust in s…

Chipotle's Ag-vertising to Fix their Anti-Ag Image

After years of anti-farmer rhetoric, disgusting anti-agriculture videos, and trashing farmer seed choice, Chipotle now seems to have found a love for the American farmer that is as warm and inviting as the gooey core of a steak burrito.  Their new "Cultivate the Future of Farming" campaign raises awareness of the hardship being experienced in agriculture, and then offers their thoughts and some seed grants in order to reverse it. 

But are they solving a problem that they were instrumental in creating? 

The crisis in agriculture is real, with farmers suffering from low prices, astronomical costs, and strangling regulation.  Farmer suicides are a barometer of the crisis.  Farms, from commodity crops to dairies, are going out of business daily. It is good to see a company raising awareness. 


From Chipotle's website- The "challenge is real" and "It's a hard living"-- and companies like Chipotle were central in creating those problems. 

However, Chipotle&#…

Mangling Reality and Targeting Scientists

Welcome to 2019, and one thing that remains constant is that scientists engaging the public will continue to be targeted for harassment and attempted reputation harm.  

The good news is that it is not working as well as it used to.  People are disgusted by their tactics, and only a handful of true-believers acknowledge their sites as credible. 

But for those on the fence I thought it might be nice to post how a website like SourceWatch uses a Wikipedia-mimic interface to spread false and/or misleading information about public scientists. 

Don't get me wrong, this is not crying victim.  I'm actually is screaming empowerment.  I spent the time to correct the record, something anyone can check.  Please look into their allegations and mine, and see who has it right. 

This is published by the Center for Media and Democracy.  Sadly, such pages actually threaten democracy by providing a forum for false information that makes evidence-based decisions in policy issues more challenging.  It…