Saturday, April 1, 2017

Wild Turkey and Misplaced Risk

* (Asterisk up front)  I like whiskey.  This is not a rant against booze, it is a rant against misplaced risk and consumer deception. 

I saw this tonight in the Twitterverse and it just about blew me away. There is a potential that this is a POE or April Fool's Prank.

There is no comparison between the risk associated with biotech-plant-derived ingredients and the alcohol in beverages. Bad marketing angle to get people critically evaluating the risks of what they are consuming when you sell a known carcinogen. 

Bourbon is made from fermenting corn, rye and barley, so I guess some genetically engineered corn could make its way into the mix. But over the last twenty years there is not one case of GE corn being a health risk-- and no clear way that it could be and not be realized pretty quickly.  We're talking a perfect safety record. 

On the other hand, Wild Turkey proudly touts plenty of ethanol.  Ethanol is the alcohol that deliciously underlies the psychoactive impairment we all know and love. 

But ethanol is a known carcinogen. Even the IARC calls it a known carcinogen, in the same group as formaldehyde and benzene.  For the folks that flip out that glyphosate is a "probable carcinogen" in the IARC's view based on tenuous data, this ranking for ethanol should make them fear sitting next to someone with an open beer.

Wild Turkey proudly claims No GMO Grains- products that have caused zero risk to human health in two decades. 

On the other hand, ethyl alcohol, 40% of their product's volume, is known to cause 88,000 deaths every year from related diseases. 

A product with substantial risk factors misdirects the consumer by implying a crop technology carries risk. 

It is truly deceptive, and if I was a company that essentially sold a poison* for profit, I would not draw the consumer's attention to actual risks. 


Wzrd1 said...

What a crock! Alcohol isn't just a carcinogen, whiskey has other carcinogens present as well!
Some of the very chemicals that give whiskey its complex flavors are far more carcinogenic than alcohol.
Said, while enjoying a whiskey and water. :)

Hey, I work swing shift, so at 04:00, the evening is *just* starting to grow old. :/

As for the GMO free tag, I'm beginning to get *seriously* angry over those idiotic things. GMO free peanut butter, I avoided every blasted label with that obscenity on it.
The same is true of other products that lack any form of GMO form, it's false advertising, feeding a fad and worse, feeding a fact free life that's chock full of fake news and poverty stricken for simple facts that are trivially available.

For the record, I'm still eagerly awaiting a San Marzano tomato variant, which defeats all pests, grows in any soil and conserves its water well. I'll be happily funding it when I get a few million dollars to spare, which should be in a few hundred billion years or so. ;)
Which, considering the geological history and solar prognosis, quadruples the joke.

The rest, not a joke. I've actually been avoiding products falsely, due to deception, labeled GMO free, when there are no GMO products available, as well as actively finding GM products, as sparse as they are.

It angers me enough to actually want to give the anti-science types precisely what they champion for, precisely zero science, zero medicine, indeed, both are banned, let the body count rise until the populace rip the idiots apart - literally, then return both to the land.
Fortunately, our children and grandchildren live here, so we'll not let that harm visit them.
*That* is how angry this crap gets me!
To let only pseudoscience treat 320 million people, a substantial number who are aging or aged, so that homeopathy treats (and has killed dozens of infants recently, due to atropine poisoning).
Which continued to sell, as the FDA lacks enforcement powers.

This crap and the previous Hylands BS, well, just call me Angry Man.
Where's an M1 Abrams tank when you need to beat sense into someone with it? ;)

Then again, one would probably have to beat them a dozen times with one before sense started to set in.
At 72 short tons, that says something. :/
It's enough to make me distrust the survival of this species for more than a few additional generations.

Shadeburst said...

Well spoken Wzrd1, I can't find the ^ vote up button?

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